Abstract

If the globalization introduced a world wide competition between geographical area and countries, another battlefield for an even fierce competition is coming. This is the interregional competition which will involve territories fighting for their development. This interstate competition will necessitate the development of an "elite" able to think in terms of new projects, new ideas on one hand, and on the other hand to be able to gather together all the local forces able to participate to these projects and ideas. It will be necessary to have his feet well anchor to the region and the eyes looking to the world, another way to be glocal. This book, emphasizes how the heritage, the common patrimony may be useful to develop local consensus indispensable to set up new projects. The authors believed that Competitive Intelligence and Technology Watch applied to the regional development could be one of the best method to accelerate this process. The authors present the basic knowledge indispensable to introduce the actionable knowledge, milestone of Competitive Intelligence. They examine the information sources, the internet, the mechanism of Competitive Intelligence, the technological analysis through the use of patents, some tools and techniques to develop the vision of the next future of a community, institution, company, bibliometric techniques, translation tools, gateways. Several case studies dealing a basic concept : the developments of local resources are presented and will help the reader to apply the different concepts, methods and tools of Competitive Intelligence. The book comprises also a chapter dealing with ethic which becomes most important in various businesses as well as in Competitive Intelligence. A the end of the book, a glossary gives the main definitions of terms useful in Technology Watch and Competitive Intelligence. Numerous references as well as Internet links will provide to the reader a large facility to go deeply in certain subjects. The authors, practitioner as well as fundamentalists have a wide practice of the discipline in academic, industrial and territorial situations. The chapters of the book which may be read in an independent order are conceived in such a way that the basic concepts are presented with many different facets. This will help the reader to develop himself his own applications.


CONTENTS

About this book ix
Forewords xi
1. A few facts and questions xiii
2. From information to knowledge xiv
3. The cycle of Intelligence xvi
4. The process to create knowledge xxi
I. The Intelligent Territory 3
1. The context 4
2. A first lever : roots, identity 6
3. A second lever : the consensus 6
4. Assets and attractivity 8
5. The generalized attractivity 9
6. The implementation 9
II. The Intelligent Region and Corporation 13
1. The context 14
2. Where are we today - The state of the present 15
3. Where do we want to be tomorrow ? 19
4. How can we go there 24
5. Conclusion 31
III. Competitive Intelligence, New trends, Methodology and tools 35
1. The Competitive Intelligence today 37
2. The processes to facilitate the development of the vision of the company 39
3. Automatic information analysis 41
4. Platforms to create knowledge 43
5. Conclusion 46
IV. Increasing Innovative Thinking in Indonesia : The case study of coconuts 47
1. The framework 48
2. Methodology 50
3. Results and interpretation linked to local needs or opportunities 53
4. Conclusion 55
V. The use of scientific indicators within the framework of the development of Indonesian Provinces 57
1. Material 58
2. Method 60
3. Total elements of analysis 60
4. Distribution by languages 62
5. Distribution by type of publications 62
6. Distribution of authors 63
7. Distribution by institutions 64
8. The distribution of competencies at the general level 66
9. Analyze of the main information sources 69
10. Deep Analysis of main sets of themes 70
11. More sophisticated indicators 74
12. Specific indicators 75
13. Selection of the inheritance, creation of value and patent analysis 85
14. Representation in histogram and network of the Patent Assignees 89
15. Use of the indicators within the framework of the Competitive Intelligence 90
16. Conclusion 92
VI. Information sources - Commercial Databases 95
1. Information typology 96
2. The relationship between information and time 97
3. Boolean operators and other facilities 98
4. Description of a few international databases 102
5. Extracting bibliography data from Internet 106
6. The Press online 108
7. Conclusion 110
VII. Information sources - The Internet 113
1. General information on the Internet 114
2. What type of information are present in the network 115
3. A few tips to search Internet 116
4. Examples of searches 119
5. Management of the Internet information 121
6. Validation of the information 124
7. Trends in URL updating 124
8. Teleconferencing. The use of NetMeeting 126
9. Conclusion 127
VIII. Introduction to bibliometric analysis 129
1. General information on bibliometry techniques 130
2. Examples 137
3. When and How to use bibliometry 140
4. Extension to data mining and text mining 141
5. Conclusion 143
IX. Patent Analysis for Competitive Intelligence Competitive Technical Intelligence and Innovative thinking 145
1. A few words about patent structures and their availability 147
2. Histograms from patents and their use in CI, CTI and innovative thinking 150
3. Extended correlation with significant patent fields 157
4. Example from the lPC A47C 161
5. Conclusion 166
X. Internet sites for the Regional Development 169
1. Identity and heritage 170
2. Technological approach 171
3. Conclusion 172
XI. Ethic in Competitive Intelligence 173
1. Most of the information is opened 174
2. Rules of ethic for the consultant 17&
3. More information about ethic 175
4. Conclusion 176
XII. Translation and Dictionary 179
1. From Internet 180
2. Automatic Translators 183
XIII. Definition 185
XIV. General conclusion 193
XV. About the authors 197

PREFACE

We lived since a few years a succession of disruptions which precede the tomorrow world. An increasing competition, a global vision of the world where remote interactions may have deep repercussions on our own Iife, an increasing search for independence and recognition of our identity increase complexity and make more difficult a rational development. Based for a long time on a tacit knowledge, on local, regional or national markets, turned towards the past, our practices, our mental models must change, not only on the economic and industrial Ievel, but on the level of our institutions of our education systems. We must, look to the world as a whole, acquire new reflexes, become more reactive and anticipate. To ensure an endogenous development, to develop our local richnesses or our local knowledge, are a fun damental stake for the Regions, geographical entities linked by their roots and a common past. They will deeply have to change and to develop new behaviors turned to the future to create a collective Intelligence allowing the action and a sustainable development desired by the population. Within this framework, the Technological Survey, the Competitive Intelligence are a means of providing a global response to this new challenge of the twenty first century. The authors of this book, thanks to an international experience France, in Europe, in Indonesia in Brazil and in China present the methods and tools of Technological Survey and Competitive Intelligence and provide various ways to adapt them to various regional contexts. By locating the levels of application to the cultural, industrial, economic and social plans, they highlight how the valorization of the natural richnesses in developing countries, coupled with the technological analysis allow to set up innovative and creative processes. Presenting various case studies which can be read in an independent order but which highlight various approaches, this book presents also the main fields to understood, to benefit widely from these new methodological approaches. Although presenting case studies often centered on Indonesia, those former remain applicable in many other situations. ln fact beyond a handbook for the expert, this work is also a didactic tool which will be beneficial for the teachers whatever they are, opening the way to a productive change. The creation of a global actionable knowledge, shared by the decision makers and focused on the resolution of the regional development precedes the future role that will have to play the public, private and corporate universities. Doing so, they will contribute to the social cohesion and to an art of living part of the attractivity that each region will have to create. To understand tomorrow, to act together and to find the best creative processes, is the challenge of the authors, who far from remaining at the theoretical level present also many applications and tools. The experience of the latter contributing widely to the clearness of the matter and the presentation of these studies. This work should contribute to increase a regional awakening and gives the right answers to the three fundamental questions that one must always ask : where are we ? where do we want ta go ? and how do we want ta go there.

Let. Gen. TNI (Ret). Dr TB Silalahi, SH

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